Leading vehicle data platform provider wejo commissioned Ctrl-Shift to study the Connected Vehicle Data market, its use of vehicle and personal data, and the implications of emerging US data protection legislation for market’s growth and governance. The purpose was to provide analysis and perspectives to stimulate informed debate across all key stakeholder groups, and a group of over 50 experts were engaged from industry, data and policy specialists, lobbyists and academia.
The study report Growth of the Connected Vehicle Data Market – the Implications of Personal Data and Emerging US Legislation found that the rise of the connected vehicle has the potential to dramatically shift the economic balance of the automotive industry, and drive entirely new forms of value for business, consumers and society -transforming the design and performance of mobility solutions, and opening-up a rich market for digital services and data commerce.