Your privacy matters
Ctrl-Shift’s philosophy is to put you in control of your data and your service wherever possible so that you can use it to make better decisions. The following words are longer and more complicated than we’d like because we have to be legally covered. But we’ve worked hard to align them to our philosophy so we’d love you to read them.
The principles that we operate under are:
* That you the user decide how you want to interact with us.
* That the level of personal data entered on this site is minimal and that which is essential.
* That we won’t sell or rent your details to anyone.
* that we do not store credit card details nor do we share customer details with any third parties.
* That your information is yours, even though it may have been created or stored on our site.
* Our responsibility is to provide you with the privacy tools for you to be able to control your information, to comply with relevant regulations, and yet to help you easily access valuable content, functionality or information.
0. Who are you dealing with and where are we?
You are dealing with the company Ctrl-Shift. We are UK based and our website is hosted in the United Kingdom and the majority of your data is held in the UK. However, we use a US based email distribution centre and a copy of your email address (and some preferences) are held in the United States.
1. Data sharing
We do not pass your details onto any third parties for sales and marketing purposes. However, we do pass on your details – where strictly necessary – to third parties solely to deliver our products and services. For example with our email distribution service or, if you attend one of our events, we may have to pass your name to the venue to allow you entry.
2. Managing your account
If you register with us, you will create your own account and we expect you to maintain your own record. We will add any purchases to your account but that is it! If you wish to delete your account, you must email us to request this.
As a registered user you will automatically receive our weekly Market Watch Alert. If you no longer wish to receive the alert you can unsubscribe using the link in the email or email us and we will remove you from the mailing list.
For corporate subscribers, the maintenance of the account is subject to a corporate account management process. For example, your access to our system will cease if the subscription expires or if you leave your current employment (even if your email address remains valid).
3. Data retention
We keep your details on our website systems for as long as you are active with us.
If you wish to have a copy of the information we hold about you, simply drop us an email and we’ll email you back a copy of that information. This is, of course, a legal right and although the law permits us to charge you £10, that’s not necessary. If you wish to write us an actual letter about your data, please use the contact us address at the foot of the website – and please mark it for the attention of the Data Controller.
4. Tracking you
Like all businesses we need to know if the services we are offering deliver what our customers need. For this reason we use three types of tracking.
4.1 We use Google analytics to understand how our website works. This does not capture personally identifiable data (although we acknowledge that, for example, monitoring IP addresses can lead to personal identification). The site uses four Google analytics cookies which are __utma, __utmb, __utmc, and __utmz
The __utma cookie
This cookie is what’s called a “persistent” cookie. It expires after two years after the last visit you make. This cookie keeps track of the number of times a visitor has been to the site, when their first visit was, and when their last visit occurred. Google analytics uses the information from this cookie to calculate things like Days and Visits to purchase.
The __utmb and __utmc cookies
The b and c cookies working together to calculate how long a visit takes. __utmb takes a timestamp of the exact moment in time when a visitor enters a site, while __utmc takes a timestamp of the exact moment in time when a visitor leaves a site. __utmb expires at the end of the session. __utmc waits 30 minutes, and then it expires. This is because __utmc has no way of knowing when a user closes their browser or leaves a website, so it waits 30 minutes for another pageview to happen, and if it doesn’t, it expires. We use this information to get data about, for example, time on page, pages per session and how long a session lasts on average.
The __utmz cookie
The z keeps track of where the visitor came from, what search engine was used, what link was clicked on, what keyword was used, and where they were in the world when they land. It expires after six months. This cookie is how Google Analytics knows to whom and to what source / medium / keyword to assign the credit for an e-commerce transaction.
To opt out of Google Analytics click here (clicking this link won’t opt you out, it will take you to a page where you can download a browser add-on to opt out).
4.2 We use a “ci_session” cookie for registered user accounts so you stay logged in between pages. To verify the login session it records and matches IP address and user agent (eg Mozilla/5.0 (Macintosh; U; Intel Mac OS X 10.6; en), and expires when the browser closes. It also stores the last activity as a timestamp so it can be automatically removed and log the user out after a period of inactivity for security.
This session cookie is essential but it applies only to registered users. Without it you can’t use your registered account.
4.3 We use a blank gif to track the open rates on our newsletters (which we use to monitor how well read our newsletters are). If you do not wish this, please select the plain text version of the newsletters. We also use personalised URL tracking in our newsletter links which help us to understand what individual users are interested in.
We acknowledge the legal requirement that placing cookies that are not strictly necessary to provide a service requested by the user requires the consent of the user. If you wish to avoid using cookies, and for more about cookies, go here. If you want to switch off cookies we suggest that you read this since most modern browsers have a way of preventing cookies being stored on your computer.
If you continue to use our site after reading this notice, we believe that we have done our best to comply with the EU rules. However, the only way of complying with this would be to provide you with a “tick box” to tell us that you agree to accept cookies. But the only way we can use that information is either to store it as a cookie or to store the information in the preference module. But to do that you would have to register to even browse our site. We don’t think that is right or necessary.
Ctrl-Shift may amend this policy from time to time. If policy changes are made, which would materially and adversely affect the privacy of individuals to whom this policy applies, we will endeavour to give notice of such changes to all individuals concerned. Registered readers and newsletter recipients will be alerted to any future changes via email. Browsers of this site will have to check here for updates (sorry but if we don’t know who you are we can’t inform you ahead of time!).
6. Contact Details:
Ctrl-Shift Limited, T6, West Wing, Somerset House, London, WC2R 1LA
Registered Number in England: 06800865.
Registered Office: T6, West Wing, Somerset House, London, WC2R 1LA
Telephone 0207 0001 907. www.ctrl-shift.co.uk
This document was correct as of 13 November 2014. The previous version was posted in March 2011 (with a minor changes in January 2012, May 2012 and November 2014).