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The midata Innovation Lab joins the innovators of the future

Posted on: Friday 20th of September 2013

The midata Innovation Lab (mIL) exhibited at the recent Campus Party Europe event in London. It was fantastic to see it being showcased alongside so many other exciting emerging technologies and services, proving how important the personal data market is becoming. The Digital Confidence Panel, which took centre stage on day two, discussed how permissioned based sharing of personal data could provide better services for consumers. The Panel, featuring the think tank Demos, the ODI, Telefonica, MIT, IBM and the ICO, supported the mIL as an inspiring demonstrator essential for exploring innovation and trust. Below is a video of some sound bites from the discussion.


Campus Party provided a great opportunity share the mIL’s progress and demonstrate how the personal data donated to the mIL will be used to develop new ideas for innovative services. We spoke to Dan Bates, director of the mIL, to find out more about Campus Party and what it means for the mIL to be part of the event. He told us that it was a great opportunity to join the debate about digital confidence and service innovation in the UK.


As well as helping to spread the word about the exciting work underway in the mIL, Campus Party also enabled the team to introduce the Lab to developers and invite them to get involved with the project. Ian Banner, technical director, highlighted how it was great to see so many inspirational young innovators coming together to discuss the technologies of the future.


The mIL was just one of many innovative services being demonstrated at the event. Also on show was the latest offerings from top tech companies including Microsoft, Telefonica and Blackberry. Dubbed ‘Glastonbury for Geeks’, Campus Party was a week-long 24-hour event bringing together young creative talent and emerging technologies. This year the event was held at the O2 and featured over 500 hours of talks, debates, workshops, competitions and hackathons. With over 10,000 anticipated attendees, Campus Party was a great opportunity for developers and entrepreneurs network and learn about the latest innovations.