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Tracking the changing personal data landscape

Posted on: Thursday 29th of August 2013

Do you want to keep abreast of the key international commercial, technical and legal/regulatory developments and commentary around the changing personal data landscape? Ctrl-Shift produces a weekly Market Watch update tracking events, announcements and new services of interest as the value of personal data is re-assessed. Please register here if you would like to subscribe to this free resource to keep you up to date and informed.

Attitudes to personal data are shifting quickly, from data as a tool in the hands of organisations to data as a tool in the hands of the individual; from organisations collecting, managing and using data about their customers to individuals collecting, managing and using data about themselves. As attitudes are changing we are seeing action and innovation on many fronts – from large corporates realising the need for a different information-sharing relationship with customers to entrepreneurial activity fostering the demand for new Personal Information Management Services and Government initiatives such as the midata Innovation Lab and the US MyData programme. We capture the latest developments in our weekly Market Watch alert. Here is last weeks issue to give you a taster.


This is the weekly Market Watch alert from Ctrl-Shift keeping you posted about news and developments in the personal data landscape. Is this email not displaying correctly? View it in your browser.
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News and developments last week:

 

Move to encrypt web traffic could ‘transform’ the Internet

Aug 27, 2013 07:14 am

The Financial Times reports on a move by the internet standards body, the Internet Engineering Task Force, to develop a system by which all communication between websites and browsers would be encrypted. It quotes Tim Berners Lee calling for a “reform of the status quo” “Online privacy is being eroded at a breakneck speed by blanket surveillance, and unless steps to reform are taken immediately, the notion of free and secure online communications will be relegated to the annals of history. Blanket government surveillance by default, with laws enforced in secret, will always be unacceptable.”

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ICO update on EU data protection reforms – ICO

Aug 27, 2013 06:09 am

ICO report says: “The key question remains will we have a new legal framework by this time next year? Opinions vary and we don’t have any great inside knowledge at the ICO, but those who know how Brussels works certainly think that it is still possible and even likely. What is in no doubt is that there is still much work to be done before next year’s deadline when the terms of office of both MEPs and the current European Commissioners come to an end. There’s no shortage of political will, and it’s not just Viviane Reding who wants change, with the Council and the Parliament also keen. What might defeat the proposals though is the sheer size of the task ahead. There are so many difficult issues to reach agreement on, everything from the meaning of “pseudonymous” data to the size of the proposed fines.”

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US: milestone on Do Not Track

Aug 27, 2013 06:10 am

California passes a new law requiring web sites to state whether or not they honour Do Not Track signals from users. The law also requires websites to say whether other parties can collect personal information from consumers’ use of that website. The noose is tightening around the ad tech industry, which in its current form, is parasitic on consumers, publishers and advertisers alike.

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Ditch Your Passwords — US Gov To Issue Secure Online IDs

Aug 26, 2013 08:12 am

US government takes next steps to create market for digital identity services. The Federal Cloud Credential Exchange (FCCX) is designed to enable individuals to securely access online services —such as health benefits, student loan information, and retirement benefit information—at multiple federal agencies without the need to use a different password or other digital identification for each service. The first federal agency to use it will be the Veterans Administration.

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Why marketers need first-party (i.e. volunteered) data

Aug 26, 2013 08:12 am

Article from Tesco loyalty operator dunnhumby distinguishing between ‘first party’ data generated by consumers and other data collected by organisations. “In this new world of consumer first-party data, the data itself is fleeting. On one hand, a marketer must constantly remind the consumer why they are sharing their data in order to maintain the flow of new data. On the other hand, the consumer removes the marketer’s ambiguity about how this data can be used. No longer must a marketer worry about what is allowed and what the customer finds “creepy”; the customer has given instruction in clear terms.”

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Mailpile: Let’s take email back!

Aug 26, 2013 08:11 am

Mailpile is a privacy-focused web client which hands back control to users by hosting their email from their own computer. All emails are encrypted, they can’t be ‘read’ by the service provider, there are no ads, and users can access their emails from other devices using tunnelling software. Mailpile is currently seeking donations on crowdfunding website Indiegogo but has already exceeded its target. The service will be free but those that donate more than $23/year will be able to have some say in the direction of the business.

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Rethinking Personal data: An interview with William Hoffman from WEF – Ctrl-Shift

Aug 26, 2013 08:11 am

An update on the next stage of the World Economic Forum’s Rethinking Personal Data Initiative. Ctrl-Shift attended a recent WEF workshop discussing the need for a tool that helps non-experts leverage personal data. We also caught up with William Hoffman from WEF to find out more about the next stage of the project and the need for a framework for assessing compatibility changes.

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Consumers lose interest in personalised platforms – Future Foundation

Aug 27, 2013 06:13 am

Future Foundation reports on an apparent declining consumer interest in personalised platforms. There are a growing number of platforms that offer tailored services such as the new Westfield app and Dressipi which has recently partnered with eBay. However Future Foundation reports that only 25% of those asked were interested in personalised services compared to a third in 2009.

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Google argues UK privacy laws do not apply to it

Aug 26, 2013 08:10 am

Google is facing legal action over tracking users web browsing but claims that as a US-based company British privacy laws do not apply. Unlike other big companies including Microsoft and Facebook who have European subsidiaries, Google’s consumer web services are based in California and therefore are under the jurisdiction of US laws.

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Your confidential medical records for sale… at just £1: Hunt insists plan to sell details to private firms is vital to combat epidemics – but critics fear ‘unprecedented’ privacy threat – Daily Mail

Aug 26, 2013 08:10 am

The Mail reports that from next month, GPs will start sending detailed NHS patient records to a central database for the first time under the new General Practice Extraction Service (GPES). Private firms such as Bupa can then apply to the Health Service to buy and use data from the records for research. The project is being driven by NHS England, the new super quango, after Health Secretary Jeremy Hunt made it clear he wanted a data revolution in the Health Service. Campaigners describe the plan as ‘unprecedented threat’ to confidentiality

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