Are marketers prepared for the era of VPI?

Posted on: Tuesday 11th of August 2009

I have written an article on this subject for Marketing Magazine.

You can see it at: http://www.marketingmagazine.co.uk/news/926139/Reinventing-marketing-Alan-Mitchell-asks-marketers-prepared-era-volunteered-personal-information/

Alan Mitchell 11 August 2009

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