Research

Our ongoing research programme helps organisations understand and respond positively to a new personal information economy - the trend towards information as a tool in the hands of individuals as well as organisations. We monitor and analyse how, where and how fast the personal information economy is changing, the organisational implications and new opportunities it creates to cut costs, increase efficiencies and add value.

Most recent research

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This report highlights a new market for 'empowering' personal data services, which is growing fast with more than one new launch a week over the last year. It is beginning to transform relationships between customers and brands.

Price: £1,495.00+VAT

Explains why it's possible to have privacy AND growth - via trust frameworks, provides an overview of what they do and how, and why consumer facing organisations need to sit up and take note.

Price: £1,495.00+VAT

The Rise of the Consumer Empowering Intermediary is a special report on trends in the market for decision support services. The 57-page report, commissioned by Consumer Futures, analyses key influences on this market and where it is heading.

Price: Free!

This report presents a short summary of the key findings from Ctrl-Shift's research in the Rise of the Consumer Empowering Intermediary plus an analysis of the implications for brands.

Price: Free!

The midata concept – releasing data back to customers for their own use – is gaining momentum. This report answers the pressing questions of: ‘What does midata mean for businesses and how can they best respond?’

Price: £495.00+VAT

A review of the key developments in the Personal Information Economy in 2013. This 42-page report examines the forces shaping the market for personal data and how they are unfolding.

Price: £1,495.00+VAT

This report deep dives on the key learnings of Phase One of the midata Innovation Lab highlighting that there is a significant and not to be missed midata innovation opportunity.

Price: Free!

By connecting individuals’ data with Open Data, innovative organisations, app and service developers can now create a rich range of personalised, customised information services.

Price: £495.00+VAT

Engendering trust is becoming a vital consideration for organisations wanting to realise the opportunities from the information economy. Trust Frameworks offer an innovative solution.

Price: Free!

Organisations could achieve dramatic cost savings/efficiency improvements by connecting to new businesses that provide data services to individuals.

Price: £495.00+VAT

As the UK Government introduces legislation to back its midata programme what are the implications for business?

Price: £495.00+VAT

An overview of the history of marketing and economic trends shows why the trend towards 'brands as information services' is both desirable and inevitable.

Price: Free!

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