CTRL-SHIFT NEWS - OCTOBER 2011

Read about our views on marketplace changes as well as updates on our research and event programmes.

Theo Bertram, UK Policy Manager for Google, will talk about data openness and transparency at Ctrl-Shift’s forthcoming event ‘to hoard or to share: midata and the personal data sharing revolution’ on 9th November.

Theo will showcase Google Dashboard as a great example of a ‘midata-enabled’ service – a service which releases back to customers the data held on them in an electronic, reusable format. All the data generated by people when they are signed in to their Google Account is transparent on the Dashboard, users have options to update and delete their data, change settings, and control their experience, and…

Consumer Focus, the statutory consumer champion for England, Wales and Scotland, has asked Ctrl-Shift to add to its body of research regarding how use of the internet and new technologies have made powerful new approaches to consumer empowerment possible. Specifically we have been asked to help build an inventory of all the potential consumer risks and downsides of the emerging digital age.

The goal of this research is to build a publicly accessible database of all the potential ‘digital detriments’, to update this database as new issues arise. This is to provide an understanding of what the issues are for…

We’ve a number of leading businesses attending our event on 9th November – ‘to hoard or to share: midata and the personal data revolution’. Attendees include representatives from Aimia, Barclays, billmonitor, British Computer Society, the Cabinet Office, CACI, Consumer Focus, Experian, Google, iRed, Mydex, Noddle, O2, Post Office, Reevoo, Royal Bank of Scotland, Scottish Southern, Visa and Which?.

We’ve planned a mix of presentations and practical, interactive round tables to give plenty of time for delegates to meet and network with each other and to discuss opportunities and ideas.

The day will kick off with the context setting from the…

This month’s issue includes an update on our midata event and the great speakers who are lining up to make this unmissable and a request for your input on a new project we are working on for Consumer Focus. This is followed by some good examples of consumer empowerment in Market news.

To hoard or to share: midata and the personal data sharing revolution

On Monday 17 October, we saw the first significant announcement of the Government's midata programme. The big six energy companies announced their intention to give consumers their energy usage data to help them to…

Yesterday’s Energy Summit saw the first significant announcement of the Government’s midata programme, which we expect to gather pace over the autumn.

Government, consumer groups including Citizens Advice Bureau, the six largest energy suppliers and industry regulator Ofgem agreed a range of measures to empower consumers to save money on their gas and electricity bills. One of the measures announced is to encourage switching by people between suppliers to find the best, most suitable energy deal. To facilitate this happening the energy companies have agreed to give consumers access to their personal energy usage data in electronic format as…

In case you were wondering if we’ve made a spelling mistake, the Government programme formerly called ‘mydata’ now has the nomenclature and branding ‘midata’. The background to this is that Department for Business Innovation and Skills has been in discussion with a company based in Sweden called ‘Mydata automation AB’ which develops and manufactures technology products for the electronics industry. This company has now asked BIS not to use the ‘mydata’ name for fear of confusion as the programme ramps up and the Charter is launched later this month. Although there is no conflict of interest, BIS has respected their…

Nigel Shadbolt, Chair of the Government’s midata programme, last week provided a robust response to Steven Robertson’s comments about the programme published in Retail Week. Steven, who is Director General of the Retail Consortium, commented in the article that, “The Government’s talking about phone and utility companies feeding cost and usage figures back to customers (don’t they do that already?). But it’s not at all clear exactly what data it believes retailers have and what it thinks can be done with that.”

Nigel in his response, published last Friday in Retail Week 'Letters to the Editor', makes it clear that the…

What a better decision looks like: 2

Posted: 3rd October, 2011 | 0 comments

In my last post on the personal decision-making revolution (sorry for the gap!) I talked about one aspect of what ‘a better decision’ looks like. A better decision leads you to a better outcome. (You might say, Well Duh! except for the fact that right now we have a massive trillion dollar marketing industry that invests close to 100% of its time trying to do the opposite).

The second element of ‘a better decision’ is a better decision making process. In fact, in a funny sort of way, this is probably the most important element, because it’s the better…