Monthly Archive: November 2015

Is the EC waking up to PIMS?

A very interesting roundtable in Brussels last week organised by DG Connect, which is seeking views about PIMS (Personal Information Management Services) as “technological means to redress the challenges put to data privacy especially by the opportunities of Big data...

Where change really begins

Where do truly transformational changes begin? To actually happen in real life, they need hard work and dedication, vision, money, communication, skills and talent: all sorts of things. But they begin inside peoples’ heads – when an idea lodges itself...

Guest interview: Amy Johnson, Customer Experience Officer, MyWave

Amy Johnson, Customer Experience Officer at MyWave, is one of the speakers sharing their insights at Ctrl-Shift’s Growth Through Trust conference in London on December 8. We asked her about a subject close to her heart: the millennial generation ‘digital...

Why is trust so hard to build?

Consumer choice is becoming a key driver of change in the data-driven economy as consumers increasingly exercise a degree choice over how much data they share with which brand. Consumers are increasingly ‘going dark’ on brands they don’t trust. Increasing...

Time to get FRANK on energy prices?

Saveawatt, a New Zealand based company, has been pioneering the use of Intelligent Assistant to help households always have the best value electricity plan. Saveawatt has gained media and public interest in New Zealand where, despite deregulation of the electricity...

The crisis in online advertising

The online ad industry is in a mess. Today’s model works by mass online surveillance, hoovering up data about consumers’ online activities largely without their knowledge or permission, and depends on even further surveillance for any incremental improvements. This is...

PIE 2015: Growth Through Trust, Sponsor/Speaker announcement

Ctrl-Shift are proud to announce sponsors for the Personal Information Economy Growth Though Trust conference, to be held in London on December 8. This year’s Partner Sponsors are GB Group and MyWave and our In-Programme Sponsors include: Autograph, Dadi, Digi.me,...

Guest Interview – Time to get Frank

Geraldine McBride, former president of SAP North America and founder/CEO of MyWave, will be keynoting at Ctrl-Shift’s Growth Through Trust conference on December 8. Ctrl-Shift interviewed Geraldine hard on the heels of the US launch of MyWave at the Opus...