Product overview
Mydata briefing
Published: 15/04/11
Price: Free!
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The Government's strategy announcement in April 2011 is a first on two fronts:
1) Its ‘midata’ programme encourages companies to release data they hold about individuals back to them, so that they can use this data for their own purposes. This is the first major Government initiative, globally, towards a changed personal data consensus: personal data is a personal asset, and individuals should have the right and ability to manage and use this asset to pursue their own goals.
2) The Government programme is also the first official recognition that there is a market for decision-making services (or ‘choice tools’ in Government parlance) that operates independently of existing markets for products and services - the market for what we call Personal Information Management Services (PIMS).
Our 20pp Heads Up report is designed to help businesses understand why they should get involved.
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