Published: 30/04/12

This 57-page Ctrl-Shift research report provides a comprehensive overview of the emerging…

Published: 20/03/12

This free-to-download briefing 16pp paper outlines the development of decision-support services…

Published: 27/01/12

How customer friendly are retailers’ privacy policies? This report summarises Ctrl-Shift's…

Published: 27/01/12

This data set collates all top 100 retailers’ privacy policies (as of December 2011), provides…

Published: 21/11/11

This 21pp briefing paper is free to download (normal price £500). It describes a fundamental…

Published: 03/11/11

To coincide with the public launch of midata, we’re also publishing our research into the…

Published: 24/08/11

This short (3pp), free-to-download document summarises Ctrl-Shift's research into what businesses…

Published: 11/07/11

This 10pp briefing provides interested organisations with a description of the UK Government's…

Published: 02/06/11

This 12pp, free to download, HeadsUp briefing reports on the fundamental and ongoing shift…

Published: 15/04/11

The Government’s new programme 'Better Choices: Better Deals' represents a significant acceleration…

Published: 12/04/11

Describes the Control Shift as it relates to personal data

Published: 30/03/11

Why current approaches to marketing metrics are a positive cause of confusion, and where to…

Published: 29/03/11

How brands can add value in their own right

Published: 29/03/11

Better decisions: the new high-ground in value

Published: 29/03/11

A new way to add value for both sides

Published: 29/03/11

A way to redefine value and innovate

Published: 29/03/11

The big picture on Personal Information Empowerment

Published: 22/03/11

A free to download report of Alan Mitchell's presentation at the DMA Data Protection conference

Published: 17/03/11

A new 90pp report into the current use of CRM in organisations - and how to embrace social…

Published: 16/03/11

This is a free-to-download executive summary of our 50 interview-based research into CRM.…

Published: 01/03/11

Next Gen Customer Engagement is about engaging with customers how, when and where they want…

Published: 02/12/10

A free-to-download "What you need to know about VPI in 10 slides" document

Published: 01/01/10

Core reading - available to buy on Amazon. Right Side Up and the New Bottom Line.

Published: 01/10/09

A free download that looks at new discoveries in psychology and the impact on the consumer…

Published: 01/10/09

Ctrl-Shift's seminal research into a market estimated to reach £20bn. What is VPI and how…

Published: 01/10/09

This free to download summary outlines the key findings of Ctrl-Shift's seminal research into…